Sam the Dog in Space – 10 Things You Might Not Know About our Mascot

Our toy dog, Sam found world wide fame when we sent him up to space from The Midland as part of a science project for children from Morecambe Bay Primary School. Before his space mission Sam has been capturing the imagination of Children as English Lakes mascot and founder of our Sam’s Club for many years. Here are 10 facts you may not know about Sam the dog.

1. Sam is a Bearded Collie

The original Sam was faithful bearded collie companion to our late Chairman and Managing Director, Michael Berry and came to work with him each day.

The Original Sam and Sam's Club founder
The Original Sam and Sam’s Club founder

2. Sam’s Club welcomes every child

Sam’s Club is how we welcome children to each of the family of English Lakes Hotels Resorts & Venues.

Sam Greeting Children at Low Wood Bay
Sam Greeting Children at Low Wood Bay

3. Sam’s Goody Bag

Every child between 5 – 10 years receives a ‘welcome’ goody bag with love from Sam.

Children enjoying their Sam's goody bags at Low Wood Bay
Children enjoying their Sam’s goody bags at Low Wood Bay

4. A Companion for Every Guest

Sam the Dog sits on every hotel room bed.

Sam waiting to greet guests at Lancaster House
Sam waiting to greet guests at Lancaster House

5. Sam’s Clever Collar

Multi-tasking Sam also uses his collar as a ‘Do Not Disturb’ sign. On the reverse is a message stating that if you would like to buy a cuddly Sam then 50% of the purchase goes to charity.

Cute idea, which made me smile after a long 5hr car journey! thank you #lancasterhotel

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6. Sam Loves Swimming

Sam’s Splashtime is when our younger guests can have supervised fun in our leisure club swimming pools.

Sam's Splash Time at Low Wood Club
Sam’s Splash Time at Low Wood Club

7. Sam Loves to Travel

There are lots of Sam the dogs across the world as families can purchase Sam and take him home with them, we can now also tick of Space on Sams travel list!

Sam the dog on the edge of Space
Sam the dog on the edge of Space

8.  The Dog that Keeps Giving

Every year Sam gives to local children’s charities through a proportion of these sales.

Janette Berry, English Lakes and Michelle Lemm, The Wild Boar, present £3,000 to Eden Valley Hospice
Janette Berry and Michelle Lemm, English Lakes, present £3,000 to Eden Valley Hospice

9. Sam Feeds Children in Africa and India

In each of our restaurants, our Sam’s menu for visiting children also helps feed some of the most deprived children in Africa and India, a proportion of the revenue being sent overseas.

Sam teddy at the Open Arm's Village in Kenya
Sam teddy at the Open Arm’s Village in Kenya

10. Space Sam is only a Puppy

Sam in Space is a ‘little brother’ of our standard Sam cuddly toys – a smaller, lighter Sam capable of soaring to great heights.

Space Sam (left) is slightly smaller that our full size Sam (Right) who is found on every English Lakes Hotel Resort & Venue bed
Space Sam (left) is slightly smaller that our full size Sam (Right) who is found on every English Lakes Hotel Resort & Venue bed

So next time you book a hotel break with English Lakes. Keep an eye out for our mascot and friend – Sam the Dog.

One thought on “Sam the Dog in Space – 10 Things You Might Not Know About our Mascot

  1. I received Sam the pup for Christmas and I just LOVE him–my husband recently passed away and Sam is with me every night and we curl up together in my lounge chair–I Love him very much. Thank you for sending him to me.

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